Elon Musk wasn't stupid to buy Twitter
New research shows that the X algorithm pushes people to the political right
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Do you remember how back when Elon Musk bought Twitter there was this big rush to say how stupid the decision was? That it made no business sense? I'm almost nostalgic for that moment: ah, the good old days when we could maybe still believe think Elon was a businessman and not a wannabe horseman of the apocalypse.
Buying Twitter wasn't stupid, because it wasn't a business decision. It was a political one. And a study published last week in Nature shows exactly what kind of political dividend X is reaping: the X algorithmic feed drives users to the right.
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